Objective Create a brand identity for Envision Heath and Wellness, a company that would specialize in the sale of hot tubs, spas, and other wellness accessories. Solution Working closely with the client and providing a variety of logo variations, the final design showcases their vision of a modern, sleek, and inviting brand identity. The logo … Continue reading Envision Wellness
Easter Spirits
Objective Create a brand for Easter Spirits Mead based on a honey bee that can be transitioned to product packaging for the various product flavors. Ensure that the essence of honey is captured throughout this brand per the client's request. Solution Logo development for Easter Spirits as well as a label designs for their blueberry … Continue reading Easter Spirits
Barbara L. Kistner
Objective Re-branding of an existing company to increase brand recognition and provide a more consistent visualization across all marketing assets. This re-branding should help modernize the business and expand on their current target audience and network. Solution Re-design of an existing logo for Barbara L. Kistner Designs. The new concept will allow this client to … Continue reading Barbara L. Kistner
Owleyes Soap Shoppe
Objective Create a consistent and recognizable brand for Owleyes Bath Shoppe that showcases the silly and creative personality of the business owners. There is also a need for product labeling, packaging, and product photography for their website. Solution The Owleyes logo represents an owl and an eye in a very simplistic, abstract fashion. This was … Continue reading Owleyes Soap Shoppe
Rob Diamond Art
Objective Create a brand identity for Rob Diamond, a Tattoo Artist located in Harrisburg, Pennsylvania that would highlight his focus areas and his expertise. Solution After various sketches and digital illustrations, the final logo consists of a skull and a circle graphic that resembles an Ensō by Rob's request to symbolize the moment of creation … Continue reading Rob Diamond Art
The Little House
Objective Partner with Barbara L. Kistner, the non-profit organization coordinator to create a project proposal for a marketing campaign to build awareness of the Little House in Northumberland, PA. Solution The project proposal includes a new logo design for the non-profit, stationery set, direct mailer, website, advertising and promotional give-aways. The full design proposal can … Continue reading The Little House
Cherish Pet Foods
Objective Create a logo and product packaging for Cherish Pet Foods that is made of sustainable materials and with budget in mind. Provide a design options and propose sustainable packaging. Solution The Cherish Pet Foods logo is available in a 4 color option for digital purposes and a 2 color option to provide a more … Continue reading Cherish Pet Foods
The Hobbies Shop
Objective A new local Hobbies store was in need of a logo with a lot of color and detail that also showcases their favorite model air plane with a cartoonistic style. Solution With further discussion, explaining the need to keep a logo simplified to create a strong brand, the project expanded to include a simplified … Continue reading The Hobbies Shop
Minotaur Publishing
Objective Create a brand for Minotaur Publishing and provide the following: logo design, 2 stationery options (letterhead, envelope, and business card). Solution Minotaur Publishing is a fictional business used strictly as a tool to develop a cohesive brand identity set. The logo itself utilizes the "T" in Minotaur to create a symbol that represents both … Continue reading Minotaur Publishing
Dietitian Duo
Objective Create a logo for a health and wellness blog that maintains the idea of “fresh, clean, healthy habits”. Incorporate the color selection chosen by the client. Solution The logo consists of two different, yet similar font styles that were stacked to symbolize strength & good health. The color selection was meant to be bright … Continue reading Dietitian Duo